We create one-of-a-kind graphic design solutions only you can claim as your own.
Small Universe is a creative studio that helps ideas take shape—clearly, beautifully, and with purpose. We specialize in branding, campaigns, and design systems that are thoughtful, distinctive, and spark connections across audiences.
Who We Are
We are curious, engaged, and inventive problem-solvers. For us, design is rooted in the union of art, strategy, research, and a can-do spirit, then takes flight with good amounts of inspiration and hard work. With more than two decades providing personalized service to a wide range of mission-driven clients, we continue to imagine and reimagine new paths forward.
Working Together
We believe the best work comes from true partnership. That means listening closely, asking thoughtful questions, and building trust throughout the process. Whether you’re defining your identity or launching something new, we collaborate with care and curiosity—creating design that reflects who you are and where you’re headed.
Unexpected Solutions
We make your big ideas accessible – because straight-forward and coherent can also be exciting, charming, and daring. Our beautiful and functional solutions address your organization's most pressing challenges with simplicity and ease.
Inspired by Ethics
We elevate the voices of positive change to influence beneficial behavior. As a studio, we account for environmental and social impact by sourcing local, sustainable, and fair printing and products. We believe ethical design can change the world.
Testimonial
“The design process is highly collaborative—they listen and respond to our needs; in turn, they keep us informed on the latest design modes and push us to think outside the box but with the restraint necessary for a utility-type industry. They helped my company establish a brand in a natural, progressive way, without having to go through a formal branding process, which ultimately was more efficient and resulted in easy buy-in from management. Their design work transformed our outdated, uninspired brand to one that more accurately and positively reflects the high-tech, mission critical work we do for the residents and businesses of New England. In short, their work product is always first class.”
Our Team
Damia Cavallari
she,her | President
Rob Stewart
he,him | Creative Director
James Hindle
he,him | Art Director
What We Do for Clients
Comprehensive Branding
- Research
- Naming
- Communications Strategy
- Design Strategy
- Logo Design
- Visual Identity System
Production
- Art Direction
- Illustration
- Photography
- Print Management
- Custom Fabrication
- Sustainable Sourcing
Campaign Communications
- Stakeholder Research
- Messaging
- Campaign Collateral
- Rollout Strategy
- Training
Integrated Marketing
- Print Design
- Digital and Web Design
- Environmental Design
- Marketing Campaigns
- Content Development
Who We Work With
- Alfred P. Sloan Foundation
- Alliance for Digital Equity
- American International College
- Amherst College
- athenahealth
- Baystate Health
- The Camille and Henry Dreyfus Foundation
- Chargeup Games
- College Advising Corps
- CommunicateHealth
- Community Foundation of Western Massachusetts
- Concord Academy
- Deerfield Academy
- Digital Development Management
- Eaglebrook School
- Eversource
- Fifteen Foods
- Foxchase Cancer Center
- Franklin & Marshall College
- Franklin County, MA Regional Tourism Council
- Hampshire County, MA Regional Tourism Council
- Hyannis Sound
- ISO New England
- Kestrel Land Trust
- Live Art Magazine
- MA Department of Public Health
- Mill River Greenway
- Museums10
- Northampton Survival Center
- Northeast Solar
- Pingree School
- RefugePoint
- SHOFCO
- Simon and Schuster
- Smith College
- St. Vincent's Medical Center
- Storbeck Search
- Symmes, Maini & McKee Associates
- T.3 (TikTok tenors)
- Temple University
- Temple University School of Medicine
- The Hun School of Princeton
- Trinity College
- UMass Amherst
- WGBY-TV
- Wilco
- Williams College
- Women's Fund of Western Massachusetts